Book 10 - THE SELF GUIDED PERFUMERY STUDIO - Small Batch Production and Selling Basics

The bridge from studio to commerce. Scaling, filtering, bottling, packaging, photography, pricing, and selling on the major platforms.

FROM A BOTTLE ON THE SHELF TO A PRODUCT IN THE WORLD: Books One through Nine built the perfumer. Book Ten introduces the small business that supports the perfumer. The book is practical and unglamorous. It teaches the discipline of scaling a formula honestly, the choice of a packaging system, the basics of writing product copy, the math of pricing, and the differences between the major platforms a beginner indie perfumer is likely to use. Nothing in this book replaces professional legal, accounting, regulatory, or business advice. The book is a beginner's framework. It is the framework that has helped many indie perfumers move their first hundred bottles. Use it to start. Then learn from your customers, your numbers, and your professionals.

WHO IS THIS BOOK FOR: The reader who has finished one or two complete perfumes and is ready to share them. You can write a formula, run a maceration, and bottle a finished perfume. You want to take the next step toward a small studio that pays for its own materials.

WHAT YOU WILL LEARN: 01 - How to scale a formula safely from a 10 gram trial to a 500 gram batch. 02 - How to filter, bottle, and label a finished perfume. 03 - How to photograph a perfume for digital storefronts. 04 - How to price the work using cost, market, and brand lenses. 05 - How to choose the platforms that fit your stage. 06- How to launch a small collection without overwhelming yourself.

VOLUME: 10 of 10